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For those looking to get started on a new software development project, deciding upon the team roles you’ll need to fill in order to create a successful project outcome can be daunting. One question that circulates the world of outsourcing software development is, What are product owners and managers and do I need them? In most cases, whether or not your project will require one or both of these roles is purely situational. Today our experts are here to help you identify the differences between the two roles and how to know if your project will require them. Let’s get started.
A product owner focuses on working with the scrum team to make the vision of the product come to life. They put a lot of work into creating the greatest possible product value and communicating customer needs and requirements to the development team. Product Owners are specific to agile companies, like Integrant.
Essential skills to be successful in this role include:
Agile Methodologies Expert
A product manager focuses on the vision of the product, the market, and customer feedback/experience. This person is responsible for understanding the product's current and future capabilities and identifying and removing vision roadblocks.
Some essential skills a product manager should possess include:
Now that you have a basic understanding of what each role is and the skills needed to be successful let’s get into the responsibilities that each role is in charge of.
Remain tactically focused
Clarify any product backlog items and prioritize
Create User Stories
Optimize value and methods of the development team
Lead scrum team
Ensure the roadmap is followed
Attending team coordination meetings
Overseeing/Taking part in testing periods
Prioritize the features
Remain strategically focused
Develop business vision
Become a product and customer expert
Develop the roadmap
Analyze user behavior
Foster communication between stakeholders, product owner, and team
Conduct user research and unveil critical insights
Deciding on MVPs
The answer to this question is simple: yes and no. Confused? Let’s clear things up.
For smaller-scale projects, Yes. The product owner and product manager can be the same person. For a double agent to be successful, it’s important to know both roles as individuals before deciding how to best conquer the mixed role.
For large-scale projects, the safer answer is no. Some projects are so large and complex that leaving the roles of product owner and product manager to one person can be overwhelming and lead to some responsibilities falling through the cracks.
Better, more direct critical support
Client and Stakeholder expectations can be better addressed
Deadlines can be more easily met
In larger projects, both roles can easily split their responsibilities and pay more attention to detail
It’s best to assess the scale of your project and go from there. When working with an outsource partner like Integrant, your team can help make decisions like this easier.
When it comes to the debate between product owners vs product managers, the world may never come to a final answer. The best way to tackle your own team lineup is to assess the requirements, scale, and timeline of your own project and decide if you need one person for each position or if you’re going the route of a double agent. Whichever route is best for you, an experienced software development outsource team can help catapult your project in the right direction. Get in contact with one of our experts today by setting up your free consultation.
Integrant’s Vision is to transform the software development lifecycle through predictable results.